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Devils Getting a Black Third Jersey


Chimaira_Devil_#9
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53 minutes ago, NJDevils1214 said:

I know the team represents the state, but I left the state and I wasn't a fan. I don't want the state to represent the team. The whole "Jersey" thing is stupid. Put the DEVILS logo on the front. We're the DEVILS. A huge amount of people in the state cheer for NY or PHL teams anyway....

Can anyone give me a TL;DR of the twitter reactions? I don't have a twitter and refuse to get one, but I want to know what people are saying.

I mean I get trying to pursue a marketing angle of NJ pride, but this jersey is over the top. Not to mention folks like you aren’t even in NJ. We have fans from NYC, as well. Why alienate them?

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3 minutes ago, DevsMan84 said:

I am still going to get a gamer, because as some people may say, I cannot help myself.

I am a total hypocrite.

I can definitely help myself, heh heh.

The more I think about it...since this Jersey jersey is going for a much oldern-day look...I wouldn't mind a more "primitive" version of the Devils' current crest on the front...one that just has an older 40-50s feel to it, but is still recognizable...one that would look like it had to evolve into what it became in the 80s.  Maybe the whole logo could be skinnier?  Some of the edges less straight?  I would love to see a fan rendering of that.  

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10 minutes ago, devlman said:

I mean I get trying to pursue a marketing angle of NJ pride, but this jersey is over the top. Not to mention folks like you aren’t even in NJ. We have fans from NYC, as well. Why alienate them?

The Rangers have put New York on their jerseys and they have tons of fans who live in NJ. I think "Jersey's team" is a good slogan, I'd just rather see "New Jersey" on the front than just "Jersey" 

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4 minutes ago, Devil Dan 56 said:

The social media team still has a sense of humor 

It may actually go a long way if they do legit make those hats.  It's much better optics-wise for them to poke at themselves for this rather than doubling-down on the PR speak and pretending this is universally loved.

Edited by DevsMan84
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Just now, Crisis said:

Why couldn't they use the logo in their twitter avatar on the front instead of Jersey.  It would have made them infinitely cooler.

That white logo with the same "shade" (in red) underneath would've been great.  

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1 hour ago, jagknife said:

Anyone else TERRIFIED with the massive emphasis of “The New Era” that they’re going to continue with the overhaul and completely fvck up our brand in the near future?

Cause I know I am. 

Yup.  That is the most concerning thing of it all.  This organization is completely tone deaf.  The rumor at the time was that they toyed with changing the logo when Adidas took over the uniform package for the league, and they were talked out of it by the the NHL.  These guys/girls are clueless. 

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9 minutes ago, Chuck the Duck said:

Yup.  That is the most concerning thing of it all.  This organization is completely tone deaf.  The rumor at the time was that they toyed with changing the logo when Adidas took over the uniform package for the league, and they were talked out of it by the the NHL.  These guys/girls are clueless. 

I had no idea the league got involved. Good thing they did. Getting rid of the Devils logo would be infinitely stupid. 

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59 minutes ago, devlman said:

I mean I get trying to pursue a marketing angle of NJ pride, but this jersey is over the top. Not to mention folks like you aren’t even in NJ. We have fans from NYC, as well. Why alienate them?

No offense to those people, but I really don’t care. It’s still NJ’s team. 

3 minutes ago, DevsMan84 said:

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That would be an upgrade even. Not great, but better than ‘Jersey’.

Edited by MadDog2020
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44 minutes ago, Chuck the Duck said:

Yup.  That is the most concerning thing of it all.  This organization is completely tone deaf.  The rumor at the time was that they toyed with changing the logo when Adidas took over the uniform package for the league, and they were talked out of it by the the NHL.  These guys/girls are clueless. 

Nor do they ever ask us for feedback. They think they have the fans pegged, but they couldn’t be more far off.

Edited by MadDog2020
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9 minutes ago, DevsMan84 said:

Rumor is the "new" logo would have been what Bing rolled out.

That's 100% correct.  The NHL apparently told them that they need to consider our fanbase like an original 6 franchise and that changing the logo would not go over well.  Can you imagine if they ignored the league and went with that cartoon character logo?

10 minutes ago, DevsMan84 said:

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  That would be 100x better than what they rolled out.  

Edited by Chuck the Duck
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29 minutes ago, DevsMan84 said:

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Make the hem red, swap out the black stripes for red, and I would've bought this...that logo makes a world of difference.  But with that logo, I definitely don't hate it anymore.  I probably still would've bought one of the above, strictly as it appears...the logo and numbers would've tied together nicely.  

Makes me realize how much that "Jersey" part is killing the whole thing.

Edited by Colorado Rockies 1976
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3 hours ago, Chimaira_Devil_#9 said:

My main ire is the logo. It's so fvcking boring. Could they have not just made the too of the J look like the J from the main logo and added a devils tail on the end of the Y. 

@SterioDesign can you use your Photoshop skills to mock that up. 

But then we'd have 2 devils tails though right?

You're right though adding the Devils tail to the y would have been a nice touch. I'm in the middle of something but i'll try to slap something together later if nobody else did

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18 minutes ago, Chuck the Duck said:

That's 100% correct.  The NHL apparently told them that they need to consider our fanbase like an original 6 franchise and that changing the logo would not go over well.  Can you imagine if they ignored the league and went with that cartoon character logo?

I would’ve led a riot.

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