NJD Jester Posted April 25, 2006 Share Posted April 25, 2006 http://www.thefourthperiod.com/columnists/bernstein.html This is Dennis Bernstein's latest column on TheFourthPeriod.com. I like his work, but obviously I'd never want to see a black Devs 3rd jersey -- no need to join the dozen or so other teams in that unfortunate trend. He also doesn't mention the 10,000 factors that keep people away from the Meadowlands beyond Lou's allergy to marketing, but he's not the first. Can't argue with his criticisms of the rest of the NHL's marketing efforts... If you have a second or two to kill, my column archive can also be found on the site. <JESTER> Quote Link to comment Share on other sites More sharing options...
Devils731 Posted April 25, 2006 Share Posted April 25, 2006 No Quote Link to comment Share on other sites More sharing options...
MantaRay Posted April 25, 2006 Share Posted April 25, 2006 NO! Quote Link to comment Share on other sites More sharing options...
langs15 Posted April 25, 2006 Share Posted April 25, 2006 Jesus, NO! Quote Link to comment Share on other sites More sharing options...
Jimmy Leeds Posted April 25, 2006 Share Posted April 25, 2006 F*ck No Quote Link to comment Share on other sites More sharing options...
'7' Posted April 25, 2006 Share Posted April 25, 2006 All 3rd jerseys in the NHL should be banned, it eliminates teams identities. Quote Link to comment Share on other sites More sharing options...
bostondevil11 Posted April 25, 2006 Share Posted April 25, 2006 No way I hate the third jerseys. Quote Link to comment Share on other sites More sharing options...
Satans Hockey Posted April 25, 2006 Share Posted April 25, 2006 NOOOOOOOOOOOOOOOOOOO!!!!!!!!!!!!!!!!!!!!!!! Quote Link to comment Share on other sites More sharing options...
Devilish34 Posted April 25, 2006 Share Posted April 25, 2006 NO! But I'd like to find a Christmas Tree jersey. Quote Link to comment Share on other sites More sharing options...
Satans Hockey Posted April 25, 2006 Share Posted April 25, 2006 (edited) and btw after reading that article that guy is a moron and doesn't even get all his facts straight When is the last time you saw a close up of an owner of an American franchise sitting ice side rooting his team on? Here's a tip, it's never happened. If you ever watched a Captials game than you would sure as hell get tired of seeing Ted Leonsis on the t.v. and hell he even got in a confrontation with a fan last season, how more hands on do you get than that? Edited April 25, 2006 by Satans Child Quote Link to comment Share on other sites More sharing options...
Don Posted April 25, 2006 Share Posted April 25, 2006 I thought Vanderbeek was right out there watching the team? As for the jerseys, I'm with Devilish34. NO TO BLACK. But bring back the Christmas Trees for a special occassion sometime. Quote Link to comment Share on other sites More sharing options...
Devil Fan Posted April 25, 2006 Share Posted April 25, 2006 Change jersey??? Why would we put inside this hole??? Our goal is to win champions, not the trophy for the best design. Quote Link to comment Share on other sites More sharing options...
Don Posted April 25, 2006 Share Posted April 25, 2006 I just skimmed the article. Is he saying that the NHL ratings would improve if we put ads on the uniforms? Quote Link to comment Share on other sites More sharing options...
Devils731 Posted April 25, 2006 Share Posted April 25, 2006 I thought Vanderbeek was right out there watching the team?As for the jerseys, I'm with Devilish34. NO TO BLACK. But bring back the Christmas Trees for a special occassion sometime. I didn't see Jeff but I saw who I assume was his son by the Jersey and seats he had during game 1. Of course we all know Jeff sat in the stands for many seasons as a fan before he bought the team but I don't know if he still sits there or not. Quote Link to comment Share on other sites More sharing options...
Devil Fan Posted April 25, 2006 Share Posted April 25, 2006 I just skimmed the article. Is he saying that the NHL ratings would improve if we put ads on the uniforms? The ratings will rocket if we wear nothing. Quote Link to comment Share on other sites More sharing options...
Devils731 Posted April 25, 2006 Share Posted April 25, 2006 The ratings will rocket if we wear nothing. We the fans? I don't know why my watching the game naked will make TV ratings go up. Quote Link to comment Share on other sites More sharing options...
Devil Fan Posted April 25, 2006 Share Posted April 25, 2006 No. We go to CAA and watch the game without any clothes on. Quote Link to comment Share on other sites More sharing options...
Devils731 Posted April 25, 2006 Share Posted April 25, 2006 Oh ok, well I could understand people tuning in if they might catch a glimpse of me naked. Now I got it. Quote Link to comment Share on other sites More sharing options...
Devil Fan Posted April 25, 2006 Share Posted April 25, 2006 Oh ok, well I could understand people tuning in if they might catch a glimpse of me naked. Now I got it. I'll join you as we can form a Brokeback Group. Quote Link to comment Share on other sites More sharing options...
Gomer23 Posted April 25, 2006 Share Posted April 25, 2006 I may get criticized for this, but F#$% the NHL and it's ESPN-style flash marketing. I say Lou gives 'em the one finger salute and take the names off the back. Quote Link to comment Share on other sites More sharing options...
RowdyFan42 Posted April 25, 2006 Share Posted April 25, 2006 Everybody's bitching about the third jerseys thing, but if you'd bother to read the entire article, you'd find that it was merely one sentence in a grand old spleen-vent about how the NHL's marketing sucks. He makes some salient points, but frankly, this drum's been beaten to death. EVERYBODY has written an article about how the NHL couldn't sell bottled water to a guy in the desert. Can't say I read anything new in this one. Quote Link to comment Share on other sites More sharing options...
NJDF Posted April 25, 2006 Share Posted April 25, 2006 3rd Jersey = Christmas Tree GO DEVILS!!! Quote Link to comment Share on other sites More sharing options...
Devilsdude530 Posted April 25, 2006 Share Posted April 25, 2006 I think we should wear the Christmas jerseys for the last 2 home games before XMas every year. NO BLACK JERSEY. Quote Link to comment Share on other sites More sharing options...
NJD Jester Posted April 25, 2006 Author Share Posted April 25, 2006 Everybody's bitching about the third jerseys thing, but if you'd bother to read the entire article, you'd find that it was merely one sentence in a grand old spleen-vent about how the NHL's marketing sucks. He makes some salient points, but frankly, this drum's been beaten to death. EVERYBODY has written an article about how the NHL couldn't sell bottled water to a guy in the desert. Can't say I read anything new in this one. It wasn't one of his best, but he's a solid columnist. I will say that it's an interesting view that a salary cap/"cost certainty" won't be enough to attract big-name onwers as long as the marketing sucks. <JESTER> Quote Link to comment Share on other sites More sharing options...
RowdyFan42 Posted April 25, 2006 Share Posted April 25, 2006 I may get criticized for this, but F#$% the NHL and it's ESPN-style flash marketing. I say Lou gives 'em the one finger salute and take the names off the back. Except that would be against the rules. Not only are players required to wear their name and number as specified in the rulebook, but I think there's also a rule requiring the name and number to be of a contrasting color to the jersey. Some owner -- I want to say Harold Ballard -- decided to be a wise guy and made the name the same color as the jersey so as to render it unreadable, necessitating a decree that the identifying marks must be distinctly visible. Quote Link to comment Share on other sites More sharing options...
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